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Experience a Successful Sale – Avoid Common Mistakes

I just don’t sell homes. I want my clients to experience a successful sale. Now what is a successful sale? It is when the closing happens on time, there are minimum problems during the process and the client pockets the most dollars. In order to achieve the above, I always recommend Sellers to avoid the following mistakes.

Home is priced too high

By far, the worst home selling mistake a seller can make is hanging the wrong price tag on a home. If the home is priced too high, buyers won't look at it. If it's priced too low, sellers worry that they'll give away profits. Pricing a home to sell is a strategy. Part of the market value is based on comparable sales, but other factors to consider include market movement, demand, the home's location and its condition.

Failing to Showcase Your Home and Making Small Cosmetic Changes

When you are selling your house, you have to really look at it objectively and think about it from the viewpoint of the house hunter. Make minor enhancements to the house and maybe hire a professional stager to come and arrange your furniture. Staging is about decorating your house for the buyers' taste, not yours. A great place to start is with the front of the home and the main entryway. Home staging is designed to increase the potential selling price and reduce the amount of time the house stays on the market.

Not Providing Easy Access for Showings

Make your house easily accessible to potential buyers. If there's nowhere to park or it's difficult to get into, buyers may just skip it and look at someone else's property.

Trying to Make the "Hard Sell" While Showing

If you are selling your house, you really shouldn't be around at the open house. You might want to try to sell the place on all the reasons you think the house is great, but that might not translate to the buyer. If you leave, you allow the buyers to give unbiased objective feedback to the agent, which is only going to help you in the end.

Waiting Until Spring to Sell Your House

Spring is the busiest real estate activity period, but that does not mean that people don't buy houses 365 days of the year. That doesn't mean you can't emphasize your home's seasonal amenities.

Failing to Market Your Home in Different Ways

Don't market your home with just a "for sale" sign. Explore other marketing tools as well. Talk to your real estate agent about the marketing that he or she will do. It's something that should be set up from the initial signing of a contract with an agent. Some homes have virtual tours and photographs online. If you choose to go that route, don't forget to include the floor plans. That way, people can see the layout of your home and know if it's right for them.

Not Thinking About Resale

When you are decorating and renovating your home, you need to think about what is going to appeal to a broad section of buyers when it comes time to sell it. Buying houses and being in the real estate market is like chess: You always want to look two or three steps ahead in the game.

Picking the Wrong Agent

Treat meetings with agents like a job interview because that's really how it works. Keep in mind that the person is going to be working for you. Talk to your friends who've sold houses and had good experiences with their particular agent, and go to open houses and observe how that agent interacts with other people. It's also a good idea to meet with the agent in their office. It allows you to see how organized he or she is, what kind of environment they work in and whether that's conducive to being able to do a good job for you.

Doing Major Renovations/Remodelling Before Selling

Minor upgrades usually have a higher return on your money than tackling major renovations before placing a home on the market. The main reason? Huge construction projects always cost more than you think they will, and they also take longer than you expect. The best place to spend money is outside. Research shows that increasing the curb appeal often returns the most value on your money. It's what gets buyers inside the house.

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